Are you BRAVE enough to restore relationships (external Closed Loop Feedback) with customers?
That thought hit me this weekend when thinking about the experience I shared last week. In spite of the failures in the experience, they...
You know you're doing customer experience wrong when...
Complaints are gold. Don't spend platinum to get them
VOC is good. Total VOC is great!
💡Voice of the Customer is a good customer conversion & retention tool
Yes...AND...
🎉Total VOC approach, stop Survey & Score and start Listen & Act, is a GREAT customer conversion & retention tool
🤨Why do companies spend $$$ on VOC tools...but not build a Total VOC approach?